From graphic design to product design.

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Volunteer UX Designer, Tech Fleet, July 2024 — Present

Improved color palette and type scale to meet WCAG standards with a focus on accessibility to maintain inclusivity of users.  
Redesigned the new report button, which was seen as intuitive and easy by 85% of usability test participants, leading to a 20% decrease in task completion time.  
Enhanced user interactions by iteratively refining designs and prototypes based on user testing insights, resulting in a 15% increase in task completion efficiency.

Product Designer, Freelance, March 2021 — Present

Partnered with project managers to launch product feature, aligning design goals with user feedback, resulting in a 20% increase in feature adoption.  
Increased workflow by 30% by establishing Figma libraries including color palette and type scale.  
Problem solved design solutions to meet stakeholder needs based on feedback from internal stakeholders and user interviews to improve the product.

Visual Designer, Better World Advertising, September 2015 — March 2021

Led the design of a responsive mobile-first website that achieved 14,000+ page views in 4 weeks to prevent the spread of HIV.  
Increased click-through rate for a mobile-first responsive website by 55% to raise awareness of LGBTQIA+ friendly healthcare providers.  
Spearheaded a multi-lingual informative mailer to reduce flood risks in more than 53,000 flood zones impacting homes and businesses.

Visual Designer, Coveroo, September 2011 — May 2015

Led the designs of regionally targeted ads with the marketing manager which resulted in a 30% increase in web traffic and a noticeable increase in sales.  
Drove the marketing ads for new collaborations between Coveroo and independent artists to promote their artwork available for phone cases.  
Defined and unified design styles for banner ads and worked collaboratively with the design team.

Proficient in Figma, Adobe Creative Suite, and Notion
UX Design, UI Design, Design Systems, Visual Design, Wireframing, Prototyping, Interaction Design, User Research, Usability Testing
Empathy, Teamwork, Communication, Problem Solving, Adaptable